Wall Street Focuses on Rookie Advisors to Ramp Up Fee Based Business

Jennie Church-Cooper


The old saw says you can’t teach an old dog new tricks.

Wirehouses have been doing just that for the past decade with mixed success. Now they are taking a new tack: Training rookies to think of themselves primarily as fee-based advisors.

Click here to learn more about the bet that major wirehouses are making.

Photo:Kevin McShane