Defend your online reputation before it’s too late

Defend your online reputation before it’s too late.

“Here are five measures you can take today:

1. Optimize your social-media profiles

2. Write press releases

3. Create original content

4. Create online profiles

5. Guest blog.”

This is an excellent article that describes how advisors can build a positive reputation on line.¬† The idea is to continually do things online that enhance your and your firm’s reputation. This ongoing image boosting¬† process is the best way to overcome any negative sentiment that you may encounter in cyberspace.